Next generation cable cam system

Wiral is a camera accessory where you can remotely control a camera along a rope to get dynamic footage. The existing cable cam systems are outdated and for professionals only, demanding hours to set-up and multiple people to operate.

Wiral launched the first lightweight cable cam system, making it effortless to capture smooth and cinematic videos no matter your level of filmmaking. Redbull named it to be “one of the most creative accessories on the market” and more than 12.000 people interested in buying the product before the launch on Kickstarter 9 am. PDT, Tuesday, October 17. The product was 100% funded in 4 minutes, and within an hour it had already received 100 000$. 

Wiral is a camera accessory where you can remotely control a camera along a rope to get dynamic footage. The existing cable cam systems are outdated and for professionals only, demanding hours to set-up and multiple people to operate. Wiral fits easily in your backpack and can be operated by a five year old. Marketing director Emilie Aabakken say their goal was to create a tool which gave anyone the freedom to capture cinematic shots, anywhere. London based filmmaker Oli da Costa have tested Wiral and says, “I´ve been using the prototype to get creative shots that you just can´t get using any other devices. Having this stable, portable and versatile cable cam is a must for my kit bag”.

Wiral Technologies AS was founded in 2016 by four outdoor and filming enthusiasts who saw the need for adding a new perspective while capturing their own adventures. With offices in Palo Alto and Trondheim, Wiral Technologies produces tools that will make even amateur footage look professional.

Inventas has contributed in the development of Wiral LITE, from ideation and concept development, to construction of components and electronics. The many iterations, and over 30 prototypes, the Product has been optimized to cover the users needs.